OM-1 Mark II

   Concept     Product launch    Copywriting    Production    Post-production    Photography

OM SYSTEM proudly unveiled its latest innovation, the OM-1 Mark II, with a comprehensive concept, production, and launch plan crafted by Kauas.

Building on the successful insights from its predecessor, the OM-1, Kauas built a launch experience through captivating video and photo content. The production was meticulously designed around key photography genres: bird, wildlife, macro, and landscape. This approach not only showcased the camera’s next-generation capabilities but also demonstrated its prowess through real-life usage.

The launch concept and production were exceptionally well-received, paving the way for a successful introduction of the OM-1 Mark II to the market.

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Creative Oy


Mariankatu 7A,
00170 Helsinki


Janne Honkaniemi
+358 50 3018502‬

New Business

Janne Tarvonen
+358 40 8401718

Sanna Vuori
+358 50 3301515

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