CHALLENGE
Olympus requested us to redefine the look of the Olympus Fashion Accessories with something that transforms the main message from carrying a camera bag to having a beautiful but functional accessory on your shoulder.
INSIGHT
January and wintertime in Finland wasn’t obviously the choice of location, but neither was the one we chose. The chosen site was mesmerizing La Muralla Roja by Richard Bofill architects, and that’s basically all you need to know. *Fact check, you are not able to take wicked pictures at that location.*
PRODUCTION
By creating the photos and composing the new look of Fashion Accessories together with all new website texts, we created a unique platform for Olympus to reach potential customers, even from other camera manufacturers.
Kysy lisää projektista
Account Director, Co-Founder
— Janne Tarvonen
janne.tarvonen@kauas.fi
040 8401718