Decarbonizing Industry

Making the impossible possible

This isn’t magic, it’s science.

Hycamite is a visionary clean tech force focused on creating a profound impact by decarbonizing industry. Fully dedicated to science, they have developed a unique process that produces clean hydrogen and solid carbon with minimal environmental impact through methane pyrolysis. This process effectively transforms a fossil fuel into a sustainable energy source, essentially making the impossible possible.

To be both loved and respected, we crafted a brand with a delicate balance between scientific know-how and delightful communication of their ground-breaking impact. We had to cater for a wide audience all the way from science driven professionals to business minded management.

We wanted to utilise the idea that to some Hycamite’s business may seem like magic but to others it is purely science. Heavy scientific information had to be understood in a delightful manner. This conceptual thinking turned into a new brand book, visual identity and a plethora of materials from illustrations to merchandise and a completely new website design.